"Think about what people are doing on Facebook today. They're keeping up with their friends and family, but they're also building an image and identity for themselves, which in a sense is their brand. They're connecting with the audience that they want to connect to. It's almost a disadvantage if you're not on it now. - Mark Zuckerberg (CEO, Facebook)
Buying or choosing a custom logo design is not an easy process. There are several ways to get your logo designed from a professional designer, these days people prefer to post competitions in order to get maximum design concepts this type of process called "Crowd Sourcing" but sometimes they pay more and they don't get the results what they are looking for, particularly when they are looking for many revisions, there are also turnaround time issues with this type of process.